P2P and Crowd Market

Track Chairs

Gord Burtch

University of Minnesota

Jan Damsgaard

Copenhagen Business School

Dongwon Lee

Korea University


Digital technologies are reshaping the way we organize economic activity, shifting us from activities conducted within traditional institutions towards new, fluid peer-to-peer marketplaces, sharing communities and other firm-market hybrids. Along the way, novel forms of crowd-based capitalism emerge, the lines between personal and professional blur, social cues subsume many of the roles of market forces, additive manufacturing replaces traditional mass manufacturing and what it means to have a job changes. We fund our projects through Kickstarter and RocketHub; staff our projects through Amazon’s Mechanical Turk, TaskRabbit and Upwork; build our products from open-source designs using micro-manufacturers like Local Motors and FirstBuild; and sell, exchange and share them through communities like Etsy, Yerdle and OurGoods. We find our accommodation using Airbnb and Couchsurfing while transporting ourselves using a range of alternatives from Uber and Lyft to SnappCar, Getaround, BlaBlaCar, La’Zooz and Didi Kuaidi. Meanwhile, cryptocurrencies, such as Bitcoin, and their underlying blockchain protocols, are increasingly becoming the focus of the financial sector across the globe and spawning the next generation of entirely decentralized peer-to-peer marketplaces and institutions.

This track welcomes research that expands our knowledge of how digital technologies are influencing the sharing of and access to resources through peer-to-peer networks and communities and the effect of these systems on value creation in the public and private sectors of society. We are equally interested in work that provides insight into the sharing of and access to tangible resources, such as financial capital, property and physical goods, as in work investigating the sharing and access to intangible resources, such as knowledge and social capital. We encourage studies that assess today’s newer crowd-based systems as well as those rooted in precursors like Apache, Linux, Wikipedia and Innocentive, tracing the influence of these models on individuals, firms, industries, governments and societies. As peer-to-peer networks reshape the structures, boundaries and business models of traditional firms, they simultaneously enable bottom-up, emergent forms of organizing that challenge many of our basic assumptions related to value creation and firm-market boundaries. Firms in established industries struggle to understand the implications of these disruptive forces as they experiment with models of open innovation and a range of partnership and investment strategies. As the blockchain promises new forms of government, meanwhile today’s government regulators, policy makers and labor organizations struggle with how to deal with consumer protection, taxation, employee rights, the social safety net, data privacy and intellectual property issues. The need for rigorous scholarship to guide business and society is clear.

Topics of Interest

We seek theoretical and empirical papers at all levels of analysis, and we welcome research from any disciplinary, philosophical, methodological and theoretical perspective or paradigm. A clear connection with information systems and the enabling role of digital technologies is encouraged. Topics of interest include but are not limited to the following:

  • Crowdfunding (philanthropic, reward-based, peer-to-peer lending, equity-based)
  • Crowdsourcing, opensourcing and open innovation.
  • Analysis of commons-based peer production systems
  • Collective creativity through peer production
  • The sharing economy, collaborative consumption and the collaborative economy
  • The economics and sociology of peer-to-peer marketplaces and platforms
  • Cryptocurrencies, the blockchain, and new economic/social mechanisms they enable
  • Smart contracts, distributed collaborative organizations, blockchain government
  • Digital labor markets and their effects on the workforce
  • Reputation, review systems and trust in the sharing economy
  • Sharing ideas but not profits: issues of IP and attribution in remix networks
  • Pricing mechanisms in peer-to-peer marketplaces
  • The strategic use of crowdfunding and crowdsourcing by firms and the public sector
  • The influence of crowd-based and sharing models on innovation and entrepreneurship
  • Geo-spatial and geopolitical issues related to crowd-based capitalism
  • The influence of the sharing economy on localization and circular economies
  • Policy challenges: consumer and labor protection, insurance and taxation, competitive and antitrust considerations
  • Data privacy and data governance issues related to crowd-based models
  • The implications and risks of algorithmic ranking and choice in crowd-based models

Associate Editors

  • Jui Ramaprasad, McGill University
  • Elina Hwang, University of Washington
  • Yili Hong, Arizona State University
  • Mohammad Raman, Purdue University
  • Mingfeng Lin, University of Arizona
  • Liangfei Qiu, University of Florida
  • John Zhang, Arizona State University
  • Lauren Rhue, Wake Forrest University
  • Wael Jabr, Georgia State University
  • Jesse Bockstedt, Emory University
  • Arvind Malhotra, University of North Carolina
  • Pei-yu Chen, Arizona State University
  • Ben Fabian, Hochschule für Telekommunikation Leipzig
  • Mareike Möhlmann, University of Warwick
  • Ioanna Constantiou, Copenhagen Business School
  • Michel Avital, Copenhagen Business School
  • Young Bong Chang, Sungkyunkwan University
  • Wooje Cho, University of Seoul
  • Sangpil Han, Arizona State University
  • Byung Cho Kim, Korea University Business School
  • Seung Hyun Kim, Yonsei University
  • YoungOk Kwon, Sookmyung Women’s University
  • Gene Moo Lee, University of Texas Arlington
  • Hyelim Oh, National University of Singapore
  • Jaehong Park, Kyung Hee University
  • Sungyong Um, National University of Singapore
  • Ulrich Bretschneider, University of Siegen, Germany
  • Rob Gleasure, University College Cork, Ireland
  • Lorraine Morgan, National University of Ireland
  • Ivo Blohm, Universität St. Gallen, Switzerland
  • Keongtae Kim, City University of Hong Kong
  • Joseph Feller, University College Cork
  • Hanna Halaburda, bank of Canada